Dr. Okechukwu Ejike Miracle

LECTURER I
ejike.okechukwu@sumas.edu.ng
+2347032183028
Library Building, Library Building, State University of Medical and Applied Sciences

BIOGRAPHY

EDUCATION

PUBLICATIONS

CLASSES

SKILLS

AWARDS & HONORING

BIOGRAPHY

Dr. Ejike M. Okechukwu, Lecturer 1 in the School of General Studies, State University of Medical and Applied Sciences, Igbo-Eno holds a B.Sc. and a M.Sc. (Marketing). He obtained a Ph.D. (Marketing) from the University of Nigeria, Nsukka. He has extensive experience as a business trainer, consultant, project manager, researcher, administrator, and academic. He teaches entrepreneurship and business courses. He has published in Scopus-indexed, international, and local journals. He has special interests in Services Marketing, Entrepreneurship, and Agricultural and Food Marketing.

Ph.D. Marketing at the University of Nigeria, Nsukka 2024
M.Sc. Marketing at the University of Nigeria, Nsukka. 2019
B. Sc. Marketing at Godfrey Okoye University, Enugu. 2013
West African Senior School Certificate at Community Secondary School,
Aguobu-Iwollo.
2007
First School Leaving Certificate (FSLC): Credit level, at Community Primary
School, Odoakpu, Onitsha.
1999

Okechukwu, E. M., Odo, John and Nnabuko, J. O. (2024). Service Marketing Strategies and
Customer Satisfaction: Evidence from Commercial Banks in Southeast, Nigeria. International
Journal of Interdisciplinary Research in Marketing and Management, 11(2), 1-15. DOI:
https://doi.org/10.5281/zenodo.11085535
Okechukwu, E. M., Nnabuko, J. O. and Okezie, K. O. (2023). Effect of customer relationship
management on satisfaction of commercial bank customers in southeast, Nigeria. Journal of
Data Acquisition and Processing, 38 (3), 7376 – 7394. DOI: 10.5281/zenodo.7778526
NuelOkoli, I. E., Nwosu, K. C., and Okechukwu, M. E. (2021). Entrepreneurial orientation and
performance of selected SMEs in Southeast, Nigeria. European Journal of Business and
Management Research. 6(4), 108 – 115. DOI: http://dx.doi.org/10.24018/ejbmr.
Okechukwu M.E.C. and Obeta, C. (2018). Assessment of the disposal behavior of mobile phone
users in Enugu, Nigeria. Nigerian Journal of Marketing, 6(1), 1- 11.
Okechukwu M.E.C, Ede, F.O. and Ukenna S.I. (2014). Factors influencing undergraduates’ choice
of mobile telecom networks in South East Nigeria, GOUni Journal of Management and Social
Sciences, 2 (1):1-11.4.946

200 Level

Data Analysis
Digital Marketing
Project Management
Microsoft Suite
Communication Skills