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QUS 313

Marketing Construction Services

The role of marketing in Nigerian economy. The roles of marketing in corporation. Target market analysis. Marketing mix strategy. Marketing of services, organization and persons, professional ethics and marketing. The QSRBN Decree no. 31 of 1986. Recommended standards of ethical behavior, the social responsibilities of the quantity surveying profession

Course Code
QUS 313
Department
Quantity Surveying
Campus
Sumas University
Level
300 Level, Undergraduate
Instructor
Sumas University Lecturer
Semester
First Semester
Credit
2 Units
Method
Lecture